Product Growth Lead (AI / SaaS)

An AI SaaS Client is looking for a hands-on Product Growth Lead to drive the launch and growth of an AI-powered SaaS product targeting SMBs. This is a highly execution-focused role where you’ll own the go-to-market strategy, user acquisition, and product growth from 0→1.

You’ll work closely with founders, product, and engineering teams to shape positioning, launch strategy, and growth experiments with direct impact on user adoption and revenue.

Requirements

Responsibilities

• Own end-to-end go-to-market strategy for new product launches.
• Drive 0→1 product growth, from early positioning to scaling acquisition.
• Design and execute growth experiments across onboarding, activation, and retention.
• Define ICP, positioning, and messaging based on user insights and market signals.
• Lead Product Hunt launches and other community-driven growth initiatives.
• Build and optimize conversi...