Public Relations Officer

The Public Relations Officer will oversee Masterbrand public relations programs and initiatives, including major company milestone events, brand-led advocacy programs, strategic partnerships, and industry collaborations. The role also supports local amplification for international store openings and initiatives aimed at strengthening the company’s corporate image, fostering national pride among consumers, and driving brand affinity.

The role is responsible for leading the planning and execution of publicity programs for assigned category teams (Channels, Kids, National Promotions, and Retail) to help achieve marketing and sales objectives. This includes maximizing major sponsorships and partnerships to reinforce brand leadership and industry thought leadership.

The Public Relation Officer will also manage the Customer Feedback Management system and assist in developing customer-facing and in-store communication spiels to proactively address concerns. In ad...