Opportunity Description
Responsibilities
- Develop media plan, strategy and tactics for online marketing campaigns
- Manage the execution and optimization of online marketing campaigns using platforms such as Google Ads, Meta, Youtube and TikTok
- Perform audience, competitor and industry research
- Analyze and audit past campaign data to spot correlations or trends and set future benchmarks and best practices
- Conduct A/B tests on ad copies and landing pages to maximize conversions
- Interpret data and turn them into action
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