Social Media Specialist

Orbitworks is looking for a skilled and creative Social Media Specialist to own and drive our social media presence across all key platforms. This role blends strategic thinking with hands‑on execution – from crafting compelling content and managing a monthly editorial calendar to running paid campaigns, boosting posts, and optimizing audience targeting. The ideal candidate is equally comfortable writing a caption, analyzing performance, and posting and responding to build engagement.

About the Role

Content Creation & Planning

• Develop and manage a monthly social media content calendar across LinkedIn, Instagram and other relevant platforms.
• Create engaging, on-brand content including copy, graphics briefs, short-form video concepts, and carousel formats.
• Collaborate with design, communications, and leadership teams to align content with organizational priorities and campaigns.
• Maintain a consistent brand voic...