Specialist, Enterprise Trade Marketing

Day‑To‑Day Activities

1. Trade Marketing Execution & Planning
   • Support the execution of Enterprise Trade Marketing strategies across mobile, FWA, Fixed fibre and Solution services
   • Translate approved trade strategies into actionable GTM plans, channel programs, sales boosters, and promotional toolkits
   • Assist in annual and quarterly trade planning, including promotional calendars, channel priorities, and execution timelines.
2. Channel Support & Performance Enablement
   • Work closely with Sales teams (SME, Mid‑Market, Corporate) to implement trade initiatives that improve conversion and pipeline quality.
   • Support channel segmentation, coverage initiatives, and activation programs to improve productivity and market reach.
   • Act as a key liaison between Trade Marketing and frontline sales/partners to ensure effective execution.
3. Trade Promotions & Campaign Ma...