Strategy and Copywriter

Overview

Hybrid - Taguig 1-3 Yrs Exp Bachelor Full-time

Job Description

• Works with Account Managers in interpreting client briefs;
• Develops creative ideas and concepts, often in partnership with the Art Director and the Account Manager;
• Drafts the Communication Strategy including project story and background;
• Presents ideas to colleagues and clients;
• Studies the clients' products and services, its target audience and their competitors' activities;
• Writes clear, persuasive, original copy;
• Provides recommendations of relevant media channels;
• Proofreads copy to check spelling and grammar especially Final Artworks;
• Amends, revises or redevelops adverts or campaigns in response to feedback from the creative director, account team or clients;
• Oversees campaigns through the production stage to final artwork;
• Works on several campaigns at once, sometimes under pressure ...