Tagging & Optimisation Lead: Data-Driven Attribution

Xpand Group is seeking a Tagging & Optimisation Manager to reshape how they measure and personalise marketing. This hybrid role in London offers a base of £80−85k plus a 20% bonus, totaling c. £110k compensation.

You'll manage the tagging framework across GA4, GTM, and server-side, while ensuring data reliability for performance and growth teams. Ideal candidates will have a strong background in digital analytics and a bias towards actionable solutions.