Trade Marketing Manager

Responsibilities

• Develop and implement trade marketing strategies to enhance product visibility and market share.
• Collaborate with the sales team to align marketing initiatives with business objectives.
• Analyze market trends and consumer behavior to identify opportunities for growth.
• Manage trade marketing budgets and ensure cost‑effective execution of campaigns.
• Coordinate promotional activities and events to engage customers and stakeholders.
• Monitor and evaluate the performance of trade marketing initiatives to ensure effectiveness.
• Build and maintain strong relationships with key partners and distributors.
• Provide regular reports and insights to senior management on campaign outcomes.

Qualifications

• A degree in Marketing, Business Administration, or a related field.
• Proven expertise in trade marketing within the FMCG industry.
• Strong analyt...