Lead Digital Fundraising at United Way

Take on a key position as the Digital Fundraising Portfolio Lead with United Way. Focus on enhancing integrated donor experiences through strategic digital campaign optimization.
As the Digital Fundraising Portfolio Lead, you'll play a critical role in bridging the gap between strategy and execution for fundraising campaigns. Collaborating closely with the Integrated Fundraising Manager, you'll optimize digital channels for superior donor experiences. Your role involves tracking performance metrics and identifying areas for improvement, making you essential for revenue growth.
Key Responsibilities:
• Enhance digital donation experiences and email fundraising
• Work with creative teams to ensure campaign alignment
• Track fundraising metrics and discover optimization opportunities
• Support and oversee A/B testing and continuous improvement
• Coordinate digital analytics and performance measurement
Requirements:
• Minimum 2-3 years of experience with relevant ...