LIFECYCLE & CRM MANAGER

15th May, 2026

Job Title: Lifecycle & CRM Manager
Location: Sydney

We are looking for an experienced Lifecycle & CRM Manager to lead retention and customer lifecycle marketing across multiple channels and regions. This role is ideal for someone with strong experience across email, SMS, push notifications, loyalty, and CRM strategy who thrives in a commercially driven, fast-paced environment.

Responsibilities

• Own and execute lifecycle marketing strategy across email, SMS, push notifications, loyalty, referral, and reviews
• Build and optimise automated flows, campaigns, segmentation, and customer journeys
• Manage lifecycle calendars aligned with launches, promotions, and campaigns across multiple regions
• Analyse campaign performance, customer retention, and lifecycle metrics to drive growth and ROI
• Collaborate with eCommerce, brand, cr...