Manager, Brand Communications (Singapore)

Purpose & Overall Relevance For The Organization The Brand Communications Manager is the voice of the brand. He/She would ensure the positive development of the adidas brand image through brand concepts in key categories, to support sustainable and profitable market share growth in Singapore by providing efficient and effective communication of key messages across all appropriate communication channels. Experienced in building 360 integrated marketing comms plans, the Brand Comms Manager will take ownership of marketing plans and best-in-class executions to support business growth. This person will balance brand and category message against channel (Wholesale, Direct-To-Consumer, Franchise and eComm) specific requirements. Key Responsibilities Functional Implement brand comms strategies and integrated marketing plans to support brand and campaign objectives Be the brand guardian to ensure all work produced is faithful to adidas' brand guidelines Drive & execute the 360˚ communication &...