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Manager - Marketing & Communications (Wealth Marketing & Events)

Hong Leong Bank

kuala lumpur, kuala lumpur, Malaysia Full-time June 26, 2026
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Opportunity Description

If you are looking to excel and make a difference, take a closer look at us. Do you thrive on turning big ideas into high-impact events? We are looking for a dynamic, forward‑thinking Event & Segment Marketing Specialist to join the bank.

Responsibilities

  • Own the event lifecycle across three customer worlds (HLB Private Bank, HLB Priority, Mass Branch).
  • Design future experiential marketing, from exclusive luxury showcases for elite clients to high‑energy community roadshows.
  • Drive the entire event lifecycle: brainstorm themes, scout venues, source trendsetting speakers, direct creative design assets, and manage digital invitations.
  • Collaborate with Segment Heads, Product Specialists, and Relationship Managers to ensure events align with commercial targets and customer follow‑ups are tracked.
  • Lead generation & conversion: design event and partnership journeys to capture new‑to‑bank leads and drive assets under management gro...
Full-time Marketing & Media

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