Manager, Marketing & PR

Marketing & PR Manager for BYD and Denza (sales and aftersales) responsible for developing and executing comprehensive marketing strategies and strategic PR plans to promote the products across various channels.

• Develop and implement marketing strategies for BYD and Denza across sales and aftersales.
• Plan, execute, and optimize digital and offline campaigns to drive brand awareness and sales conversion.
• Oversee content creation and ensure consistent brand messaging across all channels.
• Manage marketing budgets, media buying, and campaign performance tracking.
• Support product launches, dealer promotions, trade shows, and customer events.

• Develop and execute PR strategies, plans, and campaigns aligned with business objectives.
• Build and maintain strong relationships with media, journalists, and key opinion l...