Manager, Product GTM / Marketing

As a Marketing Manager at Mandai X, you will be responsible for driving brand awareness and affinity for the Ranger Buddies brand and suite of products. Collaborating with cross-functional teams including Product and Business Development, you will shape the launch of new products and features, driving go‑to‑market launches and marketing campaigns that will further the brand reach among the key target audience of families with kids, and build up a community of future‑ready heroes.

• Lead the end‑to‑end planning and execution of GTM campaigns and mission launches across social media, website, and eDM channels.
• Manage and optimise the overall marketing media budget to drive awareness, traffic, and conversions across campaigns and missions.
• Develop campaign messaging and copy and oversee the production of digital assets in collaboration with internal designers...