Opportunity Description
Elevate marketing strategies with Match Group as a Marketing Analytics Manager. Leverage data science expertise to analyze marketing performance and drive insights across top brands. As a vital member of the Analytics Team, you will manage marketing analytics for Match Group's extensive brand portfolio, including Tinder and Hinge. This managerial role calls for advanced skills in SQL, econometric modeling, and A/B testing. You will collaborate with Marketing, Product, Engineering, and Finance teams to deliver actionable insights that will shape marketing investment strategies.
Key Responsibilities
- Analyze marketing responsiveness and business performance
- Build marketing mix models to assess investment impact
- Communicate insights to executives and teams
- Conduct ad-hoc analyses to evaluate marketing efficiency
- Support reporting needs for Marketing team
Requirements
- 5+ years in analytics ...
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