Marketing Head (Automotive)

Marketing Head (Senior Manager to AVP Level)

Position Type: Full-time

Industry: Automotive, Consumer Goods, and Energy Storage

Location: Quezon City, Metro Manila

Key Responsibilities

1. Strategic Brand Management & Market Leadership

• Formulate and execute the annual marketing roadmap to protect and expand the brand's leading market share.
• Direct the corporate marketing budget, establishing clear KPIs and ensuring strong ROI across all B2B and B2C channels.
• Define and maintain brand positioning, ensuring cohesive messaging across all consumer touchpoints.

2. Consumer Insights & Market Research

• Oversee data-driven market research to monitor competitor activity, economic shifts, and evolving consumer behavior.
• Translate market intelligence into actionable insights to...