Marketing manager

PURPOSE OF JOB

The Marketing Manager is responsible for managing and coordinating the complete onsite marketing function, assisting with formulating, and implementing sustainable marketing and brand strategies, public relations and communication strategies and policies while managing the marketing and information staff’s key outputs and representing Centre management.

KEY PERFORMANCE AREAS Development of the Centre’s annual marketing strategy and budget Compile a comprehensive marketing strategy in line with Centers objectives and research results on an annual basis. Compile the marketing budget in line with annual marketing strategy. Manage the execution of the marketing strategy daily. Manage and control the marketing budget and expenditure in line with marketing activities. Development and implementation of the Centre’s brand strategy and advertising plan Coordinate the creative campaigns developed for the Centers brand, Centre and event/promotion specific campaigns and man...