Marketing Manager

The Marketing Manager Exhibitions is responsible for planning, developing, and executing integrated marketing strategies to drive attendance, exhibitor acquisition, and brand visibility for exhibitions and trade shows.

• Build strong strategic marketing—develop and implement comprehensive marketing plans aligned with event objectives.
• Define target audiences including visitors, exhibitors, and partners.
• Position the exhibition effectively within the market to achieve attendance and revenue targets.
• Conduct market research, competitor analysis, and audience insights to refine strategies.
• Plan and execute multi-channel marketing campaigns (digital, email, social media, PR, content marketing, and paid advertising).
• Oversee campaign timelines, budgets, and performance tracking.
• Collaborate with sales teams to support exhibitor acquisition campaigns.
• Manage website content, SEO, and landing p...