Marketing Manager (Planning & Performance)

The Role

Love, Bonito's marketing team is creative and energetic. We are building the commercial rigour layer that makes creativity count. Reporting directly to the CEO, you sit outside the marketing pillars and your job is to make sure they are all pointed at the right objectives, on time, on budget, and measurably delivering. You are not here to run campaigns. You are here to ensure every campaign is worth running.

Main Responsibilities

Strategic Campaign Discipline

• Own the briefing standard — every campaign must have a clear objective, hero products, channel plan, and KPIs before it is approved
• Challenge briefs that are idea‑led rather than objective‑led — ask the hard questions before resources are committed
• Run post‑campaign reviews — what did we set out to do, what happened, what changes next time

Performance Analytics & Insight

• Own the weekly marketing performance scorecard — pr...