Marketing Manager

Duties

Strategy & Planning

• Build and maintain a rolling six‑month marketing plan for the portfolio, sequenced by property, segment (leisure, MICE, corporate) and brand tier (luxury vs select).
• Translate group commercial priorities into property‑level activation calendars and budget allocation.
• Own cruise‑season planning end‑to‑end for Cape Town: itinerary partnerships, pre/post‑cruise stay packaging, port‑of‑call campaigns and revenue tracking.
• Maintain the marketing budget tracker; flag variances and reforecast monthly with the Group Director.

Website

• Act as product owner for the four property website experiences: content freshness, offer pages, landing‑page builds, conversion optimisation and accessibility.
• Lead the publishing workflow: brief Design and Social & Content peers, route copy through brand governance, QA on staging, publish and monitor.
• Own analytics tagging, ...