Marketplace Advertising Strategist

About the Role

We're looking for a data-driven Growth Marketing Executive / Sr. Executive (Marketplaces) to plan, execute, and optimise paid media campaigns across Amazon, Flipkart, Myntra, and Nykaa. You'll be responsible for driving visibility, sales, and market share for our products, while ensuring campaigns deliver optimal ROAS.

Key Responsibilities

Campaign Strategy & Setup

Create advertising strategies for Amazon Sponsored Ads (Search, Display, Video) and other channel in-app promotions

Select targeting types: keywords, categories, competitors, and product targeting

Define budgets, bidding strategies, and promotional timelines for new launches and hero SKUs

Optimisation & Performance Management

Monitor campaigns multiple times a day, adjusting bids, keywords, and placements to meet KPIs

Optimise for ROAS, CTR, and conversion rates through...