Paid Media Specialist

We are looking for a strategic and results-driven Paid Media Specialist to join our team.
This role is perfect for someone who thrives on experimentation, rapid iteration, and performance optimization.
You'll be responsible for identifying growth opportunities, crafting and executing digital media plans, and using data to generate powerful insights that accelerate the performance of our campaigns and digital ecosystems.The ideal candidate brings a strong combination of media planning, marketing experimentation, and analytics—paired with creativity, initiative, and a hacker mindset.KEY RESPONSIBILITIESDesign, implement, and optimize digital media strategies aligned with client growth objectives.Identify growth opportunities through user behavior, conversion funnels, and market data.Plan and execute A/B tests and rapid experiments to validate growth hypotheses.Develop integrated cross-channel media plans across paid, owned, and earned platforms.Manage and optimize performance ...