Opportunity Description
Performance Marketing & SEO Specialist
Position Overview
We are seeking a Performance Marketing and SEO Specialist, an individual uniquely skilled to optimize and expand our digital presence. This role demands mastery in creating and executing performance-driven strategies to significantly boost online traffic, conversion rates, and ROI.
Responsibilities
Performance Marketing
- Develop, manage, and optimize high-impact paid digital campaigns (Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads) to achieve superior ROI.
- Continuously monitor, analyze, and optimize campaign performance based on clearly defined KPIs, including CPA, CPC, ROAS, and conversion metrics.
- Execute rigorous A/B testing, leveraging insights to refine and scale successful campaigns.
- Collaborate closely with the creative team to produce highly compelling, data-driven ad creatives.
SEO & Content Optimization
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