Product manager - front shop and otc

Reference: CPT -CH-1

A global pharmaceutical is seeking a Product Manager for their OTC and Front Shop portfolio (the of their top leading products) to contribute to the strategy development for the product portfolio.

Duties & Responsibilities

Duties:

Develop and implement promotion activities according to marketing plan and sales cycle, to meet sales target and increase market share. Development of KOL’s for support of the brands. Participate in annual and rolling forecasting. Manage cost to budget. Develop a long-term strategic plan to develop the product portfolio and individual brands, in conjunction with the Marketing Manager, using sound marketing principles and analysis tools. Develop and implement an annual promotional plan, from the strategic plan, to achieve sales targets and to grow market share, through the sales cycle plan and other communication options. Develop ongoing liaison with KOL’s in relevant fields. Financial management of the marketing programm...