Senior CRM & Retail Marketing Executive

Kens Apothecary is Malaysia's leading destination for luxury beauty, fragrance, skincare, and wellness. With a carefully curated portfolio of globally renowned brands, we are committed to delivering exceptional customer experiences through innovation, personalization, and service excellence.

We are seeking a passionate and data-driven Senior Executive, CRM & Loyalty Marketing to lead the execution of customer relationship management initiatives that strengthen customer loyalty, increase engagement, and drive long-term customer value.

This role is ideal for someone who thrives at the intersection of customer experience, data analytics, and marketing, and is excited to take ownership of CRM programs while collaborating closely with the Retail Marketing Manager and cross-functional teams.

THE ROLE

As the Senior Executive, CRM & Loyalty Marketing, you will be responsible for driving customer acquisition, engagement, retention, and loyalty ini...