Senior Data Strategist

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world‑class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI‑driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

Senior Data Strategist – Data, Technology & Analytics

Strategic Data Leadership

• Lead client data strategy tied to business outcomes (revenue, media efficiency, customer value).
• Prioritize initiatives like first‑party data, private retailer networks, and AI‑assisted planning.
• Ensure audience‑first strategies across 1PD/2PD/3PD while meeting regul...