Senior Digital Marketing & Analytics Manager

Digital Growth & Analytics is the most forward-looking analytics role at Cetera—embedded directly in the cetera.com digital team rather than routed through a centralized operations function. This placement is intentional: as cetera.com evolves into a true growth engine for advisor recruitment and direct-to-consumer engagement, this role provides the real-time analytical ownership that cannot wait in a queue.

You will be the dedicated analytics owner for the full cetera.com experience, with hands-on responsibility for the Find-an-Advisor journey, D2C funnel performance, CPP architecture analytics, and the SEO/AEO build-out that positions Cetera for visibility in an AI-shaped search landscape. You will translate site behavior into immediate action—not monthly reports—and partner daily with the digital team to optimize, experiment, and grow.

This role requires someone who operates at the intersection of data and digital strategy: analytically rigorous enough to build defens...