T

Senior Director, Marketing & Analytics, APAC

The Goodyear Tire & Rubber Company

Shanghai, China, China Full-time June 20, 2026
Apply Now

Opportunity Description

The Senior Director Marketing, Insights & Analytics, APAC will act as the regional leader and subject matter authority for Consumer Marketing, Insights, and Analytics across Media, Content, CRM, Websites, Consumer Insights, Marketing Analytics, and Business Analytics.

Job Duties / Responsibilities may include, but are not limited to:

+ Define and execute the APAC Consumer Business Unit marketing strategy in alignment with global priorities and annual operating plans
+ Provide strategic input into the product roadmap based on consumer insights, analytics, and market trends
+ Lead the transcreation of global brand positioning and campaigns into regionally relevant, digital first consumer experiences
+ Oversee digital assets, social platforms and communities, and product website content across the region
+ Establish governance, frameworks, and operating models to enable effective and consistent consumer marketing execution across APAC markets and hubs
+ Pa...
Full-time other-general

Ready to Apply?

Submit your application for Senior Director, Marketing & Analytics, APAC at The Goodyear Tire & Rubber Company

Apply for this Position