Senior Executive - Employer Brand and Communications

What you will social storytelling across platforms
•Plan and execute content for:
•LinkedIn (RPG Group + leadership amplification)
•Instagram (RPG Group + Campus Instagram)
•YouTube (long-form and shorts)
•Write sharp, high-retention copy (hooks, captions, thumbnails, descriptions)
•Understand platform behaviour — what works where, and why
•Ensure consistency in tone, quality, and narrative across all and drive content end-to-end
•Work on flagship series like Field Diaries, Workplace Wisdom, Heart to Heart, campus content, and leadership stories
•Translate real conversations into compelling scripts (not scripted-sounding scripts)
•Be involved in:
•Storyboarding
•Shoot planning
•On-ground execution
•Final output quality

3. Shoot and understand video like a creator
•Comfortable shooting on phone (tripods, basic setups)
•Strong understanding of:
•Framing and composition
•Audio quality
•Lighting basics...