Senior Manager, Credit Card Marketing Delivery

Become a key player in Scotiabank’s marketing team as the Senior Manager for Credit Card Marketing Planning & Delivery in Toronto. Elevate client engagement through innovative, performance-driven marketing initiatives.
This essential role centers on driving marketing strategy and execution for credit cards within an 18-month maternity leave contract. Collaborate with various departments to establish targeted marketing plans that resonate with consumer sentiment. You will lead a customer-focused marketing team to enhance retention through data-driven insights and analysis.
Key Responsibilities:
• Develop targeted marketing strategies for the lending portfolio
• Drive engagement campaigns using diverse marketing channels
• Analyze campaign performance and implement optimizations
• Foster collaboration among marketing and business teams
• Lead initiatives to improve client relationships and brand positioning
Requirements:
• Minimum 5 years of experience in marke...