Senior Manager, GTM + Retailer Marketing, MAC NA

**Description**

The Senior Manager, Retail Marketing will support the development and execution of customer marketing strategies designed to drive sales, market share, and profitability across retail and wholesale channels, both in-store and online. This role will partner closely with Account Management, Marketing, and Ecommerce teams to deliver customer-focused programs and activations that align with brand priorities and support key retailer objectives.

**Responsibilities:**

+ Retail Marketing Fundamentals – Support the development and execution of retail marketing strategies across assortment, pricing, promotion, merchandising, and shopper experience to drive brand growth, customer engagement, and profitable sales across retail channels.
+ Customer Marketing Strategy – Develop customer-specific marketing plans and activation strategies that align with M·A·C North America brand priorities while leveraging unique retailer capabilities to drive growth and ...