Senior Manager, Marketing

**WHAT'S THE ROLE**

The primary function of the role is adapting the commercial and company strategy into solid end to end marketing plans for the full North cluster **(Cayman, Antigua, Anguilla, BVI, Turks & Caicos, St Kitts, Eastern Caribbean)** for B2C and B2B

+ Define the marketing priorities, strategies and budget allocation in alignment with the revenue growth targets
+ Support the commercial objectives with marketing programmes that drive Fixed or Mobile market share and revenue objectives. As well as creating and implementing local tactical responses to competitive activity in market.
+ Support the local marketing leads to develop 360 Campaigns based on centrally developed campaign toolkits: including executions for media channels, retail presence, all digital owned assets, digital campaigns, external and internal comms.
+ The role will collaborate with sales, commercial and communications teams to provide the most compelling propositions and enhanc...