Senior Marketing Executive / Marketing Executive (Luxury Lifestyle Retail)

Role Overview

Support the planning and execution of marketing initiatives to drive brand awareness, customer engagement, and sales across lifestyle retail brands through integrated campaigns, digital content, events, and partnerships.

Key Responsibilities

• Assist in the planning and execution of marketing campaigns and promotional activities.
• Create engaging content for social media platforms and digital channels.
• Support in-store promotions, events, visual merchandising initiatives, and product launches.
• Manage marketing collateral, EDMs, social media assets, and product photoshoots.
• Liaise with shopping malls, agencies, vendors, partners, and other stakeholders to execute marketing campaigns and collaborations.
• Coordinate influencer partnerships, outreach activities, and brand collaborations.
• Monitor market trends, competitor activities, and consumer insights to identify oppor...