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Senior Marketing Manager

Tencent

Ebisu, Tokyo, Japan Full time June 02, 2026
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Opportunity Description

What the Role Entails

  • Marketing Strategy Development: Participate in developing the product’s global launch strategy. Lead end-to-end marketing execution in target regions from 0 to 1, covering key milestones such as product testing, pre-registration, launch, and version updates, including planning and execution.
  • Brand Building & User Insights: Build and shape the product’s brand image. Deeply analyze the core needs and cultural characteristics of ACG (anime-style) user communities across different regions, support product positioning and brand strategy development, and design targeted marketing and promotion plans.
  • Integrated Marketing & Resource Management: Integrate internal and external resources to manage comprehensive marketing initiatives, including online advertising, social media, content marketing, KOL/Vtuber collaborations, offline landmark advertising, cross-industry partnerships, and community operations. ...
    • Full time Other-General

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    Opportunity Details

    Location Ebisu, Tokyo
    Country Japan
    Type Full time
    Category Other-General
    Posted June 02, 2026
    Deadline July 12, 2026

    About Tencent

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    Tencent

    Ebisu, Japan

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