Senior Planner at UM, Toronto

Drive media strategy at UM as a Senior Planner in Toronto, Ontario. Leverage your expertise in integrated media planning to craft effective campaigns for clients across multiple channels.

In this senior role, you will create comprehensive media plans tailored to meet client objectives. Your experience in digital media, along with market research proficiency, will be crucial for evaluating strategies and identifying target audiences. Collaboration with media personnel to implement effective plans is essential.

Key Responsibilities:
• Develop media plans aligned with client business objectives
• Analyze market and consumer information for optimal strategies
• Collaborate with media personnel for effective execution
• Monitor and optimize campaign effectiveness continuously
• Maintain strong communication with media owners

Requirements:
• Mid-senior level experience in integrated media planning
• Professional...