Senior Specialist, Local / Regional Channel Marketing and Operations

The primary purpose of the Channel Performance & Digitalization lead is to This role acts as a strategic connector between performance analytics, digital enablement, commercial governance, and field execution, helping the organization move from reactive reporting to data-driven, prescriptive channel and sales growth. Support the channel in gaining market segment share, generating sales and growth by driving marketing programs for the Channel that add growth value to our APC by Schneider Electric solutions. Works closely with the channel head and alliance sales team and strategic marketing.
• Channel Growth through Performance Management
Design and deploy a unified Channel Enablement Programme that automates performance measurement and delivers prescriptive insights to improve channel productivity, effectiveness, and growth outcomes.
• Marketing Mix Modelling & Program Effectiveness
Develop marketing mix models to measure, evaluate, and prescribe ...