Opportunity Description
Responsibilities :
End-to-End Product Design:
- Own feature/journey scopes such as PLP filters/sort, PDP information hierarchy, Checkout micro-flows, and App onboarding
- Produce flows, wireframes, high-fidelity brand-aligned UI, prototypes, and redlines/specifications
- Apply brand identity, visual direction, and UI craftsmanship consistently across markets
- Partner with Product and Engineering to clarify feasibility, scope, and technical considerations
Research & Evidence-Led Decisions:
- Plan and conduct usability tests and interviews; run heuristic evaluations; analyze Amplitude/GA4 insights with CRO/Analytics
- Combine UCD principles with qualitative and quantitative insights to shape design decisions
- Turn insights into prioritized changes and testable hypotheses
Experimentation & Iteration:
- Execute design A/B variants with well-define...
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