Service Marketing Lead

About The Role

This is a new role. You'll be building our Services messaging, content and promotional engine that underpins how we take them to market, promote them and create demand.

The role has two connected objectives:

• First, working with Service Leads to create clear, client‑facing messaging hierarchy and value articulation that gives the business a consistent and compelling way to talk about our services.


• Second, ensuring that we develop the right sales and marketing assets that deliver measurable value to both CDP and our clients.

To be clear: you are not the author. This role exists to prevent technically accurate content that nobody outside the business can engage with, and to create material that builds CDP's reputation as a trusted strategic partner. You are the commissioner, expert, architect, shaper, and editor. Content comes from subject matter experts. Your job is to help uncover the opportu...