Social Media Executive | F&B

The Social Media Executive will support the Brand Marketing team by managing day-to-day social media activities, executing content plans, driving engagement, and ensuring brand consistency across platforms and markets. The role will primarily focus on the accounts contributing to both organic and paid social media performance.

• Manage social media accounts.
• Develop and implement social media strategies aligned with brand and business objectives.
• Set KPIs and track performance across platforms (growth, engagement, reach, CTR, ROAS, etc.).
• Develop monthly content plans and oversee the creation, scheduling, and publishing of engaging content.
• Conduct regular social media audits to ensure brand consistency across platforms and markets (Facebook, Instagram, Zomato, aggregators, etc.).
• Monitor social media channels for brand mentions, relevant hashtags, and trending topics to st...