Sr. Manager / Assistant Vice President – Digital Marketing

Location: Mumbai

No of vacancy: 1

Job Profile:

• Accountable for end-to-end digital media strategy creation including audience analysis, content planning and media management across channels.

• Driving the SEO strategy for the different business lines (B2C, B2B).

• Possess effective content writing skills to be able to create and curate content relevant for business and the stakeholders.

• Excellent control on the following tasks and tools - Re-marketing, programmatic buying and spends, most recent Adwords features, campaigns, GDN/Ad networks, tools for subscription plus, etc.

• Ability to efficiently scale-up online sales (non-marketplace sales) and decoding the same.

• Monitoring online media buying across channels and accordingly building buying strategies.

• Understand and execute the entire gamut of digital ma...