Sr. Product Manager, ADAS + BlueCruise Strategy

**In this position...**

The ADAS + BlueCruise Product team is looking for a Sr. Product Manager focused on developing and implementing strategic initiatives to deliver new product features, enhance product capabilities and user experience, and expand product channels to drive growth.

**What you'll do...**

+ Lead the discovery and business-case development for new strategic initiatives to ensure the product roadmap stays ahead of industry disruption and commoditization
+ Evaluate and pilot expansion strategies into new vehicle segments, global markets, and untapped opportunities to scale ADAS and BlueCruise adoption beyond current channels
+ Conduct deep-dive market analyses to identify potential customers, developing tailored product value propositions and feature sets that address the specific pain points of customers archetypes or geographic regions
+ Synthesize complex competitive intelligence, technical roadmaps, and financial projections into hi...