Strategy & Analytics Manager, Category Management

ROLE SUMMARY

Own the performance and growth of Alibaba.com's priority B2B categories in the US market. The mandate is simple: grow category GMV by rigorously evaluating both sides of the marketplace — the quality and competitiveness of our seller supply, and the depth and conversion of buyer demand. Every category decision must be data-driven, commercially anchored, and actionable.

KEY RESPONSIBILITIES

▸ Category GMV Ownership: Track and drive GMV growth for 8–12 priority US B2B categories (e.g., home furnishings, industrial components, apparel, packaging). Own the category scorecard: GMV, active buyers, RFQ volume, conversion rate, and average order value — refreshed weekly

▸ Seller / Supplier Evaluation: Assess supplier pool quality by category — coverage depth, listing quality scores, RFQ response rates (<24hr target), pricing competitiveness vs. domestic distributors, and Trade Assurance participation. Id...