Trade Marketing Manager

Location: Mexico City, Mexico. Must be able to work from assigned Pfizer office 3 days per week, or as needed by the business
Reports to: Senior Trade Marketing Lead
Role Purpose
The Senior Trade Marketing Manager is responsible for leading the development and execution of trade marketing strategies that drive growth and ensure successful go-to-market (G2M) initiatives across Pfizer’s portfolio. This position requires strong leadership, strategic thinking, and the ability to influence multifunctional teams to deliver impactful commercial outcomes.
Key Responsibilities
Strategic Planning & Execution- Own the annual planning and strategy for Trade Marketing.- Design and implement effective G2M strategies for both new and existing products across multiple channels.- Conduct regular business reviews with customers to share initiative results.- Develop and optimize patient support programs (PSPs) in collaboration with Marketing, Sales, and Medical teams.- Ensure trade marketi...