Vice President of Marketing

Duties & Responsibilities

• Develop and execute an integrated marketing and communications strategy aligned with business growth goals.
• Lead brand positioning and storytelling to elevate the Group’s profile locally and regionally.
• Oversee digital and performance marketing, including SEO, SEM, and social media to drive qualified leads and measurable ROI.
• Drive customer acquisition, retention, and loyalty initiatives supported by analytics and automation.
• Manage marketing budgets, ensuring optimal ROI and alignment with sales and leasing outcomes.
• Direct PR events and partnerships to enhance visibility and stakeholder engagement.
• Ensure brand consistency across real estate, retail, and hospitality portfolios.
• Use data‑driven insights and AI tools to evaluate campaign effectiveness and optimize strategy.
• Lead and mentor the marketing team, fostering collaboration and innovation.
• Collaborate ...